PinwheelYour engineeringteam.
We don't build and disappear. We run your digital infrastructure as a committed technical partner. Here's exactly what that costs and exactly what you get in return.
Hiring costs morethan you think.
A mid-level UK developer costs £40,000–£45,000 per year in base salary alone. Add employer National Insurance, pension contributions, software licences, and holiday cover — and you're closer to £53,000 annually. That's over £4,400 a month before they've written a single line of code.
Pinwheel replaces that entire headcount for a flat £750/month — full engineering team, managed hosting, ongoing SEO, and dedicated build hours included.
Pick the rightstarting point.
Every engagement starts with a build. The ongoing partnership is where the real value is created.
Foundation
One-off project fee
A conversion-optimised website that ranks on Google and generates a consistent flow of enquiries.
- Bespoke website design — no templates
- Mobile-first, performance-optimised build
- Local SEO foundations (metadata, schema, GBP)
- Contact & enquiry forms
- Google Business Profile setup
- Deployed to Vercel
Growth
Ongoing retainer
Managed hosting, continuous SEO improvement, and consistent lead generation for local service businesses.
- Managed Vercel hosting + SSL + CDN
- Monthly SEO health monitoring
- Google Business Profile management
- 2 SEO content pieces per month
- Backlink building
- Bug fixes & minor updates
Technical Partner
Most popularOngoing retainer
Your full engineering team. Infrastructure, feature development, SEO, and everything in between — for less than the cost of a single employee's NI contributions.
- Everything in Growth
- Managed Medusa.js backend (Railway)
- 3–5 dedicated engineering hours/month
- Pinwheel Staff Portal access
- WhatsApp & transactional email management
- Technical SEO & Core Web Vitals
- Access to shared feature rollouts
All prices exclude VAT. Retainers are billed monthly with 30 days' notice to cancel.
What £750/monthactually buys you.
Three active pillars — not a maintenance contract where nothing ever gets better.
Infrastructure & Operations
We manage the entire hosting stack — Vercel (Next.js), Railway (Medusa.js + PostgreSQL), SSL, CDN, uptime monitoring, and continuous security patching. Your checkout never breaks on Mother's Day.
- Fully managed Vercel & Railway environments
- Zero-downtime Medusa.js version updates
- SSL, CDN, and uptime monitoring
- Security patching and dependency audits
Feature Development
Every month you get a bank of engineering hours for building new things — new checkout flows, payment providers, portal features, API integrations. When we build something new for the shared platform, you get it automatically.
- 3–5 dedicated engineering hours per month
- New payment providers (Klarna, PayPal, manual)
- Custom delivery logic changes
- Shared portal feature rollouts at no extra cost
Traffic & Conversion
We treat your organic traffic as a revenue channel, not an afterthought. Monthly reporting, ongoing backlink building, and content that compounds over time — so you get found by the right people.
- Technical SEO & Core Web Vitals monitoring
- Google Business Profile management
- Backlink building & domain authority growth
- Monthly SEO content
Book a 30-minute discovery call.
We'll look at your current setup live — your site speed, your platform costs, your delivery logic — and tell you honestly whether we can improve it.
Let's Build SomethingRemarkable.
Whether it's a headless commerce platform, a bespoke automation system, or a high-performance web presence — we'd love to hear about it.